Quickmart has unveiled its initial 24 hour shop in Nairobi’s valley arcade. This move amplifies its pioneer estate shopping experience by having time as a key element to its delivery of retail services.
The new retail store will serve customers in the wider Kilimani region including Kileleshwa and lavington neighbourhoods.
“This area is populated by high-income shoppers who require flexibility of shopping at any time. This one stop branch will fill the unmet shopping needs,” Said Quickmart marketing Head Betty Wamaitha.
The new outlet brings the retailer’s total branches to 10. This adds to its two branches in Nakuru town, one each in Kahawa Sukari, Ruiru, Ruai, Ruaka and Waithaka. Other Quickmarkt branches include in Thindigua along Kiambu road and the Eastern Bybpass.
The retailer has embarked on a compound expansion plan to meet its ends. It is banking on Kenya’s growing middle class and youthful population to expand into more residential areas in and out of Nairobi. This strategy matches the current industry trends where retailers opt out of traditional malls and town centres to bring services closer to their customers.
The family owned supermarket brand has its origin in Nakuru. It was established by late businessman John Kinuthia back in2006.